Self-Care Franchises

Self-care is any activity we do to take care of physical, emotional, and mental health. Anxiety levels have increased over the past year because of the pandemic. Concerns over health, family issues, job loss, have all played a role. Self-care is essential to make us feel better and to have better relationships with others. Many people also call self-care “refueling.” When we feel refueled, we can take of ourselves and our loved ones even better. 

The idea of self-care is a growing trend. A recent article from MarketWatch reported the average American spends approximately 22% of their disposable income on treating themselves. Self-care is part of the self-improvement industry. The self-improvement industry is currently a $10 billion market and is expected to grow in the coming years. 

While many people are spending money on self-care, franchise owners reap the rewards of disposable income spent in their self-care franchises.

Some of these self-care franchises include:

Hand & Stone offers professional massage, facial, and hair removal services tailored to their clients’ individual needs. They have extended hours and are open seven days a week with extended hours to accommodate varying client schedules. The franchise offers a Healthy Lifestyle Program for a low price each month, where the client can choose a one-hour massage or signature facial. Spa visits are becoming part of a balanced health and wellness regimen.

StretchLab is ranked in Inc. Magazine’s 2020 Inc 500 list at number 363. This franchise has a unique and innovative approach to assisted stretching and has created a devoted following across the country. The concept isn’t complicated and can help every person who comes to a StretchLab location. One-on-one assisted stretching and group stretching are assisting people in destressing, reducing their risk of injury, regaining mobility and flexibility, and overall reclaim their freedom. StretchLab is now the largest stretching brand in the United States with over 80 locations.

Club Pilates is the largest Pilates brand, with more than 600 studios open. It is ranked #69 in Entrepreneur Magazine’s 2020 Franchise 500 list and on Inc. Magazine’s Inc. 5000 list for four years running. Their franchise model provides a completely scalable business, allowing you to determine your success. Club Pilates offers all types of classes such as reformer flow, interval training, cardio-sculpting, stretching and toning, and restoring massage. 

Deka Lash is an industry-leading, quality eyelash extension brand. Eyelash extensions are trendy, with most customers returning every couple of weeks for fill-ins. The Deka Lash team provides marketing, financial, operational, and staffing support, with their professional training program developed over the past seven years. Their membership program goes beyond standard packages and provides a recurring revenue model. 

The Dripbar is focused on helping people obtain their best health using advances in intravenous therapies. People go to The Dripbar for IV drips, quick shots, health support drips, and oral supplements after marathons, traveling, and for a boost when recovering from an illness. 

As people continue their self-care journey, a franchise that caters to this movement is one to consider strongly. Imagine if your business could make people feel more relaxed and happier, improving their physical, mental, and emotional health!

About Scott Milas, Franchise Consultant and Franchise Broker

Scott Milas is a franchise Top 15 consultant with The Franchise Consulting Company who works with many different people from all types of backgrounds who are interested in learning about owning their own business for the first time. He also works closely with multi-unit/brand owners who are looking to diversify their business portfolios. Contact Scott at 413-935-5111 or . For more information on Scott, visit